How It Works

50 / 25 / 25

Nuru Project leverages photography for social change:

We split revenue from online print sales with our non-profit partners and photographers. Non-profits get 50%, photographers get 25%, and Nuru Project keeps 25%. Nuru Project then covers all costs out of our 25%, so a full 50% of your print price goes to the non-profit and a full 25% goes to the photographer.

So go pick your favorite print and the non-profit you’d like to benefit, and we’ll take care of the rest!